Birmingham, the UK’s second-largest city, is experiencing a renaissance, with significant investments in infrastructure, business, and residential developments. One of the standout developments in this vibrant city is SETL, located in the heart of Birmingham’s Jewellery Quarter. This premium city centre property offers an exceptional investment opportunity for buy-to-let investors, boasting high tenant demand, impressive rental yields, and high-quality finishes. In this article, we’ll explore the appeal of SETL Birmingham, the factors driving its success, and the statistics that highlight the demand for such properties among young professionals living in Birmingham city centre.

SETL: A Landmark Development

SETL is a landmark development that seamlessly blends the rich heritage of Birmingham’s Jewellery Quarter with contemporary luxury. Comprising 102 meticulously designed apartments, SETL Birmingham offers a mix of one and two-bedroom homes that cater to a variety of lifestyles. The development features spacious, open-plan living areas with floor-to-ceiling windows that bathe the interiors in natural light. High-end finishes include contemporary-designed kitchens with top-of-the-range appliances, stylish exposed concrete ceiling finishes to living rooms, and luxurious bathrooms with premium fittings.

The development’s premium amenities further enhance its appeal. Residents can enjoy a wellness studio, a co-working lounge, and a beautifully landscaped rooftop garden offering panoramic views of the city skyline. Secure parking and bicycle storage add to the convenience and attractiveness of this exceptional development.

High Tenant Demand

One of the key factors that make SETL an attractive investment opportunity is the high tenant demand in Birmingham city centre. The city’s population is growing rapidly, driven by its status as a leading business destination and its vibrant cultural scene. Birmingham is home to a diverse and dynamic population, including a significant number of young professionals who are drawn to the city’s excellent job opportunities, amenities, and quality of life.

According to recent statistics, Birmingham’s employment rate for individuals aged 16 to 64 was 65.9% in the year ending December 2023. The city is home to a large number of young professionals, many of whom prefer to live in the city centre to be close to their workplaces and enjoy the vibrant urban lifestyle. This demographic is a key driver of demand for high-quality rental properties like SETL.

High Rental Yields

Investing in SETL offers the potential for impressive rental yields. The high demand for rental properties in Birmingham city centre, coupled with the premium quality of the apartments and amenities at SETL, ensures that investors can achieve attractive returns on their investment. According to North Fox Property, net yields of up to 7% are achievable at SETL, making it a highly lucrative investment opportunity.

The strong rental yields are further supported by the ongoing regeneration projects in Birmingham, including the HS2 high-speed rail project, which is expected to boost the city’s economy and attract even more residents and businesses. As a result, the demand for high-quality rental properties is likely to remain strong, ensuring stable and consistent rental income for investors.

High-Quality Finishes and Amenities

SETL sets itself apart with its high-quality finishes and premium amenities, which are designed to meet the needs and preferences of today’s discerning tenants. The apartments feature contemporary-designed kitchens with top-of-the-range appliances, stylish exposed concrete ceiling finishes to living rooms, and luxurious bathrooms with premium fittings. These high-spec finishes ensure that residents enjoy a comfortable and stylish living environment.

The development’s amenities further enhance its appeal. The wellness studio provides residents with a convenient space to maintain their fitness routines, while the co-working lounge offers a flexible and modern workspace for those who work from home. The beautifully landscaped rooftop garden provides a serene and relaxing environment, offering stunning views of the city skyline. These amenities contribute to the overall quality of life for residents, making SETL a highly desirable place to live.

Appeal to Young Professionals

SETL’s prime location in the Jewellery Quarter, combined with its high-quality finishes and amenities, makes it particularly appealing to young professionals. This demographic is a key driver of demand for rental properties in Birmingham city centre, as they seek convenient access to their workplaces, public transport, and a vibrant social scene.

The Jewellery Quarter is one of Birmingham’s most sought-after neighbourhoods, known for its rich history, cultural attractions, and thriving business community. Residents of SETL can enjoy easy access to a wide array of cafes, restaurants, boutique shops, and offices, making it an ideal location for young professionals who value convenience and quality of life.

Statistics on Young Professionals in Birmingham

Birmingham’s city centre is home to a significant number of young professionals, many of whom are drawn to the area’s excellent job opportunities and vibrant lifestyle. According to the Office for National Statistics (ONS), Birmingham’s employment rate for individuals aged 16 to 64 was 65.9% in the year ending December 2023. This demographic is a key driver of demand for high-quality rental properties like SETL.

The city’s diverse economy, which includes sectors such as finance, technology, and creative industries, attracts a large number of young professionals seeking career opportunities. Birmingham is also home to several prestigious universities, including the University of Birmingham, Aston University, and Birmingham City University, which contribute to the influx of young professionals and graduates into the city.

SETL in Birmingham’s Jewellery Quarter is a premium buy-to-let opportunity that offers high tenant demand, impressive rental yields, and high-quality finishes. The development’s prime location, luxury specifications, and outstanding amenities make it a highly desirable investment for property investors. The strong demand for rental properties among young professionals in Birmingham city centre further enhances the appeal of SETL, ensuring stable and consistent rental income for investors.

As Birmingham continues to grow and evolve, investing in SETL presents a unique opportunity to capitalize on the city’s dynamic property market and secure a high-quality, high-yielding asset. With its combination of contemporary luxury, prime location, and strong rental demand, SETL is undoubtedly one of the best buy-to-let opportunities in Birmingham.