Manchester, a city renowned for its rich industrial heritage and vibrant cultural scene, has evolved into a major hub for film and television production. This transformation has not only enhanced the city’s cultural landscape but also significantly boosted property values. In this article, we will explore how Manchester’s burgeoning media scene contributes to rising property values, offering valuable insights for investors and stakeholders.

Manchester: A Thriving Media Hub

Manchester has established itself as a prominent media hub, rivalling London in terms of influence and output. The relocation of the BBC to MediaCityUK in Salford in 2011 marked a significant milestone, catalysing further investments and developments in the region. The presence of ITV, along with numerous independent production companies, has solidified Manchester’s status as a media powerhouse. This media boom has had profound ripple effects on the property market, particularly in areas surrounding MediaCityUK, such as Salford Quays, Ancoats, and the Northern Quarter.

Attracting Talent and Boosting Demand

The influx of media professionals to Manchester has driven demand for high-quality housing. Young professionals, creatives, and executives relocating to the city for work have specific housing preferences, often seeking modern, well-located apartments. This demand has translated into significant opportunities for buy-to-let investors. According to TK Property Group, the demand for rental properties in Manchester’s key media-centric areas has surged. Investors are advised to consider properties in these locations to capitalisze on the steady influx of tenants who prefer proximity to their workplaces and the vibrant city life.

Regeneration and Investment

Manchester’s media scene has also spurred extensive regeneration projects. Areas that were once industrial wastelands have been transformed into trendy neighbourhoods, complete with modern amenities and excellent transport links. This regeneration has driven up property values. The Northern Quarter is a prime example. Once a neglected area, it is now a bustling district known for its bohemian vibe, independent shops, and cultural venues. The area’s transformation has made it a hotspot for young professionals and students, further fuelling the buy-to-let market.

Economic Stability and Growth

The economic stability provided by Manchester’s media sector cannot be overstated. As the industry continues to grow, so does the city’s economy. The presence of major media companies and the continuous influx of production projects contribute to job creation and economic resilience. This stability attracts more residents and businesses to the area, driving demand for housing and boosting property values.

Property Value Increase Statistics

The impact of Manchester’s media scene on property values is evident in recent statistics. According to the Office for National Statistics, the average house price in Manchester was £245,000 in December 2024, up 2.3% from December 2023. Private rents also rose to an average of £1,300 in January 2025, an annual increase of 11.1% from £1,171 in January 2024. These figures highlight the strong growth in property values and rental income, driven by the city’s thriving media industry.

Case Studies: MediaCityUK and Surrounding Areas

MediaCityUK in Salford is a prime example of how the media industry can transform property markets. Since the BBC’s relocation, the area has seen substantial property value increase. The development of high-quality residential and commercial spaces has attracted a diverse range of tenants, from media professionals to young families. The success of MediaCityUK has extended to adjacent areas like Ancoats and the Northern Quarter, which have also experienced significant growth in property values.

The Role of Film and TV Productions

Film and TV productions play a crucial role in boosting property values. The continuous influx of production projects brings temporary and permanent residents to the city, increasing demand for housing. High-profile productions also enhance the city’s reputation, attracting more businesses and investors. The presence of film and TV productions creates a vibrant and dynamic environment, making Manchester an attractive place to live and work.

Future Prospects

Looking ahead, Manchester’s media scene is set to continue its growth trajectory. The city’s strategic investments in infrastructure and innovation will further enhance its appeal to media companies and professionals. The ongoing development of new production facilities and the expansion of existing ones will create more job opportunities and attract more residents to the area. These factors will continue to drive demand for housing and boost property values.

Manchester’s thriving media scene has had a profound impact on property values, offering significant opportunities for buy-to-let investors. The influx of media professionals, extensive regeneration projects, and economic stability provided by the media sector have driven demand for high-quality housing and boosted property values. As the city continues to evolve and attract investment, the opportunities for property investors in Manchester are set to grow.

For investors seeking to capitalize on Manchester’s dynamic property market, focusing on media-centric areas like MediaCityUK, Ancoats, and the Northern Quarter can yield substantial returns. By leveraging the insights provided by TK Property Group and understanding the key drivers of property value increases, investors can make informed decisions and achieve their investment goals.