A Landmark Launch for Manchester

Global icon Robert De Niro arrived in Manchester this week to officially unveil the city’s newest luxury development, Nobu Manchester, a £360 million mixed-use tower developed by Salboy in partnership with Domis and Nobu Hospitality.

Standing at 76 storeys, the skyscraper will become the tallest building outside London, redefining Manchester’s skyline and further strengthening the city’s position as the UK’s second-most significant property investment hub.

The project marks a major milestone for both Nobu Hospitality and Salboy, uniting global celebrity prestige with Manchester’s fast-rising international investment appeal. The announcement follows months of speculation surrounding Nobu’s expansion beyond London and confirms the group’s long-term confidence in the northern market.

Representatives from TK Property Group attended the press launch on Tuesday morning (11 November), joining media and industry guests as De Niro introduced the project. Speaking about Manchester and the city’s future transformation, he said: “We are proud to be part of it.”

The scale and ambition of the project reflect Manchester’s transformation from a regional property market into a global investment destination, attracting international interest from both individual and institutional investors.

Inside the Nobu Manchester Vision

Nobu Manchester will rise alongside the Viadux 1 Tower on the Deansgate site, forming part of a connected urban hub just minutes from the city’s commercial and retail core.

The landmark scheme will feature:

  • A 160-room Nobu Hotel, complete with spa, pool and wellness facilities.
  • 452 branded residences, combining hotel-style service with private ownership.
  • A signature Nobu Restaurant and bar, extending the brand’s world-renowned dining experience to Manchester.
  • Retail, leisure and co-working spaces within the tower’s podium levels.

Designed by SimpsonHaugh Architects, the structure will reach approximately 246 metres, surpassing Deansgate Square’s South Tower as the tallest building in the UK outside London.

Construction will be delivered by Domis Construction, with works expected to begin next year and full completion anticipated towards the end of the decade.

According to Place North West, the project represents one of the largest single-tower investments in Manchester’s history, further consolidating the city’s position at the forefront of northern regeneration.

These are not ordinary residences. Branded developments such as Nobu typically command a significant premium due to their service levels, brand association and lifestyle proposition. This tower is designed to attract a mix of international buyers, luxury investors and high-net-worth occupiers seeking a statement address in a globally recognised brand environment.

Nobu Manchester
TKPG’s Sales Manager, Jay Kang (left), pictured with Co-founder and Director, Ricky Murphy (right).

What This Means for Manchester’s Property Market

The arrival of Nobu Manchester underlines a pivotal shift in the city’s development profile. In just a few years, Manchester has evolved from a buy-to-let hub into a destination for ultra-luxury and branded residences, a sector traditionally dominated by London.

To put this in context:

  • Vivere Residences, located in Cornbrook, brings 237 apartments alongside an aparthotel element, appealing to professionals and lifestyle-led residents.
  • The W Residences Manchester, backed by Gary Neville and Salboy, form part of the £400 million St Michael’s development, combining residential, hospitality and leisure within a five-star setting.

Nobu Manchester now becomes the third major luxury-branded residential project in the city, placing it within a small but powerful group of developments reshaping central Manchester’s upper-tier housing market.

For the wider market, this means:

  • Rising benchmarks for residential specification, service and amenities.
  • Greater international visibility, as global hospitality brands drive overseas investor engagement.
  • Long-term price resilience, with branded schemes historically outperforming standard developments due to exclusivity and demand stability.

According to JLL’s UK Residential Forecast, Manchester is projected to see sales price growth of around 19% between 2024 and 2028, with rental growth expected to exceed 20% over the same period, a strong foundation for investors seeking both capital appreciation and yield stability.

How to Invest

Nobu Manchester represents one of the most exciting luxury residential opportunities in the UK property market. It merges world-class branding, celebrity association and Manchester’s growth narrative into a single, high-profile project.

While pricing and release details have not yet been confirmed, pre-launch sales are expected to begin in the first half of 2026, with early investor interest already strong.

For investors focused on diversification beyond London, this development offers both prestige positioning and significant upside potential within a fast-growing regional economy.

Register your interest with TK Property Group to be among the first to receive details when the development comes to market.